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Project Proposal Template
The key to signing new clients is understanding exactly what their needs and challenges are and providing them with a professional proposal clearly outlining how you can help them address these.
This template was built to help designers, creatives and small studios send off confident, structured proposals that make your value crystal clear without spending hours on formatting and layouts.
It’s the exact same proposal I’ve used to land projects with big clients like Six Nations Rugby as well as smaller, more agile start-ups.
Whether you’re pitching strategy, identity, or a full brand rollout - this document gives you a head start that feels both professional and approachable.
Please note:
All digital products purchased from my shop are non-refundable.
Download here:
Easy to edit fonts, colours & imagery to match the document to your branding
Real client proposal layer I’ve used to land projects as big as Six Nations Rugby
Sticky note tips & tricks for things to consider when inputting your own data
This proposal is based on everything I’ve learned to land clients of all shapes and sizes for the last 4 years.
It’s the first thing your clients see after you’ve had your discovery call so it’s a *crucial* step to set expectations, align on goals, deliverables, schedule, quote, etc. before signing any dotted lines.
Whether you’re pitching a full identity, strategy workshop or ongoing brand support, this template helps you clearly outline what you’re offering and more importantly, why you’re worth it.
It’s structured to walk your client through the key info they need: what’s included, how the process works, when they’ll get it, what it’s going to cost, and relevant case studies. No fluff, no waffle - just a sharp, considered document that makes saying yes a whole lot easier.
What’s included in the download?
Fully customisable template available for:
Real client proposal layer [toggle on/off]
Sticky note tips throughout the file to help your thinking
Pre-written sections to put in your own words
Grid system for easy placements
Type styles for speedy global edits
DOWNLOAD HERE:
Designed to save you time whilst delivering a bespoke document tailored to your clients needs.
There’s a fine line between “template” and “templated.”
This template is designed to do the heavy lifting for you so you’re not staring at a blank page while still giving you loads of room to make it sound, look, and feel like you.
You’ll get sticky note tips throughout to help your thinking, plus space to drop in your process, pricing and deliverables without having to overthink the layout. Edit the fonts, switch the colours, add your logo, etc. and you’ll have a polished, branded proposal fit for clients of all shapes and sizes.
It’s customisable, not cookie-cutter. Big difference.
CHECK OUT MY OTHER TOOLS TO SUPPORT THE REST OF YOUR DESIGN PROCESS
BRAND STRATEGY WORKSHOP
£39
BRAND DESIGN PRESENTATION PACK
£74 £60
CONDENSED BRAND GUIDELINES TEMPLATE
£19