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Visual Identity Presentation Template
Being a great designer isn’t enough. If you can’t communicate the thinking behind your work, getting client sign-off can become an uphill battle.
This template helps you bridge the gap between your creative work and your client’s perspective, so you can communicate ideas clearly, tell a compelling story, and gain confident sign-off without endless revisions.
It’s built to guide you through every stage of a visual identity presentation - from recapping the strategy to walking through logos, colours, type, and beyond. This editable presentation helps you show your work in context, explain your thinking, and outline what comes next so clients understand the value behind every decision.
This is the same format I use in my own work to present visual identity systems to clients of all sizes. It’s not just a time-saving deck it’s a tool that helps you lead with confidence, tell the story behind your work, and make sure great ideas don’t get lost in translation.
Please note:
All digital products purchased from my shop are non-refundable.
DOWNLOAD HERE:
Easy to edit fonts, colours & imagery to match the document to your branding
Real client Visual Identity Presentation layer shows you how I present my work
Clearly divided into key sections so you never miss an important detail before you start designing
Good design is pointless if you can’t sell it in.
This template helps you present your identity work with structure and clarity, showing how each decision ties back to the strategy. It’s about leading the conversation, not just showing the visuals.
Each section is designed to support your narrative, not just show visuals. You’ll find space to explain your rationale, talk through logos, colours, type & mockups, and guide the next steps - all laid out in a clear, editable format. It helps you run smoother presentations, reduce pushback, and keep projects moving forward without getting stuck in an endless loop of revisions.
What’s included in the download?
Fully customisable template available for:
Real client proposal layer [toggle on/off]
Sticky note tips throughout the file to help your thinking
Pre-written sections to put in your own words
Grid system for easy placements
Type styles for speedy global edits
DOWNLOAD HERE:
Presenting your designs shouldn’t feel like guesswork. This template gives you a clear flow to follow, so you always know what to show, what to say, and when to pause for discussion.
It’s designed to support you in the moment - helping you stay focused, lead with confidence, and keep the project on track.
No more scrambling to explain your choices or getting thrown off by unexpected feedback. It’s designed to remove the friction that can slow presentations and entire projects down - helping clients stay engaged, feel confident in your process, and trust that nothing’s been left to chance.
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